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SIA Conference november 25th 2021

Caradt researcher Eke Rebergen speaks at the SIA Conference, ‘Breaking Boundaries with Practice-Oriented Research’, on November 25th in Hilversum.

Beelden van Applied Science Research (book title)

Researchers view the world as it is. Designers want to change the world. Applied Design Research is a form of practice-oriented research which integrates both approaches in order to gain new knowledge and to develop practical solutions. The national platform NADR (Network Applied Design Research) brings together lecturers and researchers who practice Applied Design Research in diverse fields, ranging from healthcare to retail to the food industry. The experiences of these researchers are recorded in a new book which is presented in this working session at the SIA conference. It is not a recipe book, but it offers glimpses behind the scenes of 22 professorships. This provides a rich picture of what Applied Design Research is, how to apply it, and what to expect from it.

More information on the publication Beelden van Applied Science Researcharrow

For more information about the presentation please visit SIA Conference 2021arrow

Eke about his presentation at SIA:

‘This is about the importance (or more accurately, the necessity) of raising and addressing problems in design research. That’s why the chapter we contributed to this book is called ‘Looking for trouble’. If design research focuses with this principle, it will result in design projects and outcomes which are completely different from those we currently see in the creative industry. I used the following quote from our chapter in my presentation: “In this type of project, the focus is not on an effective solution or lucrative improvement, but on challenging structural problems and undesirable developments”. I briefly showed how we are experimenting with this shift of focus with second-year Avans CMD students. I also touched on how the design field is already paying attention to this field of design research. To do so, the designer must consciously choose a position, rather than producing an ultimately non-binding design from a supposedly neutral position, situated at a comfortable distance from the problem.’

 

‘Disrupting our contemporary society can be a serious design goal.’

Eke Rebergen is a researcher within the Cultural and Creative Industries research group and a tutor at the Communication & Multimedia Design programme at Avans University of Applied Sciences in Den Bosch.

Eke Rebergen arrow

Research Group: Cultural and Creative Industries

The research group Cultural and Creative Industries investigates the role of artists and designers as creative innovators and drivers of social and economic change. Affiliated researchers analyse the cultural and creative industries from a critical point of view and examine the conditions under which timely forms of aesthetic expression and social connectedness can actually take place within the precarious reality of this field. What economic models are required by artists and designers to create a meaningful practice within the aesthetic, social, and economic intentions of the cultural and creative industries? What skills sets are required for those artists and designers who don’t just want to follow movements, but actually shape novel social and economic models of the future?

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